As more and more businesses move to a digital-first approach, the use of video for training and onboarding is becoming an increasingly popular option.
There are many benefits to using video for training and onboarding, which is why more and more businesses are adopting this approach. In this article, we’ll discuss seven of the main benefits of using video for training and onboarding.
1. Increased engagement and comprehension.
Video has been shown to increase engagement and comprehension among employees, leading to a better understanding of company policies and procedures.
Studies have shown that employees are up to 50% more likely to engage with video content than text-based content.
This increased engagement can lead to a reduction in the amount of time it takes employees to learn new information, as well as an overall increase in productivity.
2. Easier access to training materials.
With video, employees can have easy access to training materials wherever they are located. This is especially beneficial for companies with remote workers or employees who travel frequently.
Videos can be stored on company servers or online platforms like YouTube, and employees can watch them at their convenience.
3. More engaging and interesting training.
In addition to increasing engagement and comprehension, a video also makes training more engaging and interesting.
This is because videos can combine both audio and visual elements, which can help employees better retain information.
In addition, videos can be humorous or exciting, adding an element of excitement that is often missing from traditional training methods.
4. Easier to follow along with than text.
Text-based content can be difficult for some employees to follow along with, especially those who have difficulty reading quickly or understanding complex concepts.
With video, employees can see and hear the information being presented, making it easier to understand. In addition, videos can be paused or rewound if employees need to review any information.
5. Increased motivation among employees.
Video can also be used to motivate employees by showcasing company successes or celebrating employee achievements.
In addition, videos can be used to show employees the human side of the company, helping them feel more connected to their workplace.
This increased connection can lead to a greater sense of loyalty among employees and a reduction in staff turnover rates.
6. Can be used for onboarding new employees.
Videos can also be used for onboarding new employees, providing them with an introduction to the company and its policies and procedures.
By introducing new employees to the company in a fun and engaging way, video can help reduce the amount of time it takes for them to become acclimated to their new workplace.
7. Inexpensive and easy to produce.
Finally, one of the greatest benefits of using video for training is that it is inexpensive and easy to produce.
Videos can be created with a simple camcorder or smartphone, and they can be uploaded to online platforms like YouTube very easily. This makes video an affordable and versatile option for companies of all sizes.
Tips for Editing Your Training and Onboarding Videos
Editing your training and onboarding video can be a daunting task, but with the right tools and tips, it can be a breeze. Here are a few tips to help you get started:
- Use good editing software.
There are many different types of video editing tools available, so it is important to choose one that is right for you.
- Use music to set the mood.
Music can be a powerful tool for setting the mood in your video. Be sure to add music that is appropriate for the subject matter of your video.
- Make sure your video is well-organized.
Before you begin editing your video, make sure all of your footage is organized and labeled correctly. This will make the editing process much easier and less frustrating.
- Trim away excess footage.
Once you have your footage organized, start trimming away the excess footage. This will help you to create a more concise and streamlined video.
- Add text and transitions.
Adding text and transitions can help make your video look more professional and polished. It is important to choose fonts and transitions that are appropriate for your content.
- Export your video in the correct format.
When you are finished editing your video, be sure to export it in the correct format so that it will be compatible with various devices and platforms. Most video editing software offers a variety of export options.
- Test your video on different devices.
Once you have exported your video, be sure to test it on different devices to make sure it looks good and plays smoothly. not all devices support all video formats, so it is important to test your video on as many devices as possible.
By following these tips, you can create a high-quality training or onboarding video that will help your employees learn and grow in their roles.
Overall, video has several benefits that make it an excellent choice for training and onboarding employees.
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By increasing engagement and comprehension, making training more interesting, and motivating employees, video can help companies achieve their training goals more efficiently and cost-effectively.