An Ultimate Guide to Write a Winning Blog Post Like a Pro
Are your blog posts not performing well as you expected them to? Want to know the secret recipe for crafting a concise blog that converts?
If you want to write a top-notch blog post but do not know where to begin, this guide is going to be the best source for you. So, go through it religiously and follow the actionable tips that you find.
In times like these, blogging has become more crucial than ever!
Without further delay, let’s get started and find the pearls.
1. Identify your target audience
Before diving into the writing phase, it’s important to know your target audience, its needs, pain points, and what they are looking for.
For this, you have to do industry research and competitors’ analysis. With this knowledge in hand, you can craft valuable content that tailors your target audience’s needs and interests.
2. Generate mind-blowing ideas
Coming up with the best ideas is not a piece of cake. Thus, you have to devote plenty of time to creative thinking.
Before brainstorming, pen down your niche, writing goals, and what you are going to provide your readers.
Jot down stories in which your target readers might be interested. Dump all of your ideas into a notebook.
3. Craft an outline
Now you have gathered multiple ideas to write about; it’s the best time to create an outline. Under main points, write sub-points and list down the full supporting information related to your topic.
Follow this simple pattern:
- Main point
- Supporting information
- Main point
- Additional information
· Compelling conclusion
Segmenting crucial information will make the writing process a lot easier.
4. Write compelling and concise titles
If you do not have an attractive and clickable title, your blog post will not reach your target audience. How bad it is!
Remember, readers judge blogs by their titles. That’s why you should produce a top-notch title for your blog.
Moreover, your title’s length should not exceed 60 characters. Google hides all the exceeding characters. Hence, you have to write a seamless title within this character length.
This is where an online word counter steps in to help you write titles within this restricted character limit. Due to its user-friendly interface, a word counter tool enables you to craft an enticing title that encourages readers to go through the entire post.
This tool enables you to stick to this character count limit. With this tool, you can convey the blog’s primary purpose that assists users and Google crawlers in knowing what the post is about.
Furthermore, using a word counter online tool also enables you to remove all the unnecessary words from the title. In this way, your title becomes concise and to the point.
5. Start writing the blog
Once you have identified your target audience, outlined the topic, and crafted the title, dive directly into the writing phase.
· Answer to readers’ queries
Remember, stellar content answers questions and helps readers to fix their pain points. The more people read your blog, the better they know about your brand.
When they invest trust in your brand, they will be more likely to make purchasing decisions. So, you have to add value to your content.
· Include H1, H2, H3, and short sentences to break the content
Formatting is vital for the blog post. Your readers will get bored by reading a blog post that is like a giant section.
Before making the reading decision, users skim the text to determine whether it is worth reading or not. Accordingly, you should break your post into H1, H2, and H3.
Another practical tip is to write succinct paragraphs to assist readers in easily scanning your text. Break down each paragraph after writing a couple of lines.
Reading the short paragraphs helps readers to digest the information easily.
· Include bullet points
Using bullet points will help you to highlight the most important information. In this way, they can quickly go through the text easily.
· Add relevant images
We all know that our brain loves to see visual content compared to textual content. Therefore, you can enhance your blog’s visibility by adding engaging images.
It would be best to use original images, videos, infographics, and charts in your content.
6. Optimize your content
Optimizing content for search engine discovery, including the strategic use of keywords, URLs, titles, and satisfying readability criteria, is an important phase in the content creation process.
To ensure that your content shows at the top of search engine results, educate yourself on SEO best practices and use accessible plugins.
SEO assists you in driving huge organic traffic to your site. If you want to improve and maximize your site ranking, you should focus on optimizing your blog posts.
7. Strike with the right tone
Imagine you are a professional content writer. Would you speak to your audience in the same way as a 10-year-old student?
Would you talk to your senior writer in the same way you speak to your brother?
You should pitch the tone to the audience’s level. In simple words, your tone should align with the understanding level of your target audience.
8. Include a Call to Action (CTA)
Adding a crystal clear CTA is the best tip for writing content that converts. Whether it is to ask users to share your post, provide their feedback, or purchase your product, you should clearly state what you want from them.
Remember, if your content is valuable, readers will love sharing it. Likewise, if your specific product is magical, most users will buy it happily.
9. Keep your content updated
Once you have published the blog post, do not stop there. Evergreen content is a valuable investment in high-quality material that will pay off over time.
All writers create content to market and generate traffic and lead. However, if your material is evergreen, you will need to make sure it is up to date by checking pages regularly.
|Are you an
Entrepreneur or Startup?
Do you have a Success Story to Share?
SugerMint would like to share your success story.
We cover entrepreneur Stories, Startup News, Women entrepreneur stories, and Startup stories
Furthermore, the benefit of changing the publication date is that readers are more inclined to click on search results, and it is thought that Google favors new, high-quality content.