Births, Marriages and Divorces – Providing Continuous Certainties in Business

If you are seeking inspiration for a new business, you want to explore areas that are going to be active, consistent and viable for as many people as possible for as long as possible. The key to success is to stop trying to overthink the future and scratch around trying to be the next Elon Musk (unless you have a vision that has plagued you from an early year and it is that vision that drives you!) Instead, go back to basics and try and improve what is already there.

While changing trends and evolving technology bring in many opportunities, incorporating these into established social structures is going to give you that consistency and longevity that will ensure your business has long term legs.

Bringing new life into the world

From the moment a pregnancy is announced there are a myriad of opportunities to capture a niche in the market. From pregnancy support, to gender reveal parties to baby showers, to sustainable nappy subscriptions, having a child throws up a wealth of business opportunities for the entrepreneurial minded out there.

This potential market place is never ending. Not only are there new potential customers entering the market place every single day – some of whom become repeat customers. But with vision and creativity you can tap into this market for a period of several years, as that baby is born and grows into toddlerhood.

Marriage – making dreams come true

The global wedding industry is worth in the region of $300 billion, and is on course to increase to over $400 billion by 2030. From low key civil ceremonies to full blown experiential extravaganzas lasting several days, every single wedding provides an opportunity to build a sound business with good profit margins.

While many venues use a wedding as an excuse to hike up prices, a good, sustainable business alternative will charge a fair price for a fair service or product, and with this in mind you know your business will build a good reputation and gain success based on solid foundations, rather than excessive profiteering.

Over the last few decades, the only significant threat that was experienced by the wedding industry was the pandemic, when marriages were put on hold. If anything this fueled people’s hunger to plan and book the wedding of their dreams. Giving potential customers the opportunity to fulfil these dreams in a way that is accessible and affordable will place you at the forefront of their choices.

Divorce – when it all comes crashing down

Unfortunately, due to a mixture of wrong turns, wrong decisions, bad choices and simply the evolution of time, a proportion of these marriages can come to the end of the line.

Divorce can be a costly time for both parties as lives that have been inextricably linked endeavor to separate themselves. From applying for occupation orders and childcare arrangements, to the settlement of joint finances and issuing child maintenance obligations, every step through a break up needs the support of a professional service to ensure an individual’s needs are being protected – whether that is the wife, husband or children.

While many of the opportunities might need the input from a professional organization such as a lawyer or psychologist, as an entrepreneur you will have a good understanding of the processes involved, and have the foresight and strategic creativity to formulate ways in which to improve, simplify, and implement cost and time saving efficiencies.

A good business is the combination of knowledge, creative thinking and drive. Your job as the entrepreneur is to provide that drive.

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