CarDekho Success Story
In 2008, when the global economy was in a recession, two young Indian entrepreneurs and enthusiastic IIT graduates (Amit Jain and Anurag Jain) decided to start an online auto portal. At the time, there were no major players in the market, and they saw an opportunity to fill that gap.
Fast forward 10 years, and CarDekho has become the largest online auto portal in India! In this startup story, we will take a closer look at how they achieved this success and what strategies they used along the way.
What is CarDekho and what does it do?
CarDekho is an online auto portal that helps users research and buy cars. It is a one-stop shop for all things related to buying a car, from finding the right model and dealers, to getting financing and insurance.
How did CarDekho started?
The company was founded in 2008 by two Indian entrepreneurs and enthusiastic IIT graduates. They saw an opportunity to create an online platform for buying cars, as there were no major players in the market at that time.
They started with a team of just four people, and today CarDekho has a team of over 1000 people!
The company started out by selling used cars, but they quickly expanded into new cars as well. CarDekho was one of the first companies to offer an online platform for buying new cars.
They have a very user-friendly website and mobile app, which makes it easy for users to research and buy cars.
Who founded CarDekho? who are the founders/key players involved?
In 2008, when the global economy was in a recession, two young Indian entrepreneurs (Amit Jain and Anurag Jain) decided to start an online auto portal. At the time, there were no major players in the market, and they saw an opportunity to fill that gap.
The company was founded by Amit Jain and Anurag Jain, who are brothers. Their grandfather was a car dealer, and their father was also involved in the business. This gave them valuable insights into the industry, which helped them create a successful business.
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Amit and Anurag are brothers, and they come from a family with a long history in the auto industry. Their grandfather was a car dealer, and their father was also involved in the business. This gave them valuable insights into the industry, which helped them create a successful business.
Amit is the CEO of CarDekho, and Anurag is the CTO. Both brothers are actively involved in the company, and they have a great team of people working with them.
What were some of the early challenges faced by CarDekho, and how were they overcome?
One of the early challenges faced by CarDekho was that there were no major players in the market. This meant that they had to create awareness about their brand and get people to try their platform.
They did this by investing heavily in marketing and advertising. They also offered discounts and deals to users, which helped them attract new customers.
Another challenge was that they were selling used cars, which is a very competitive market. They overcame this by expanding into new cars and becoming one of the first companies to offer an online platform for buying new cars.
Today, CarDekho is the largest online auto portal in India, and it has helped millions of users buy cars. It is a great example of a successful startup, and we can learn a lot from their story.
Company’s growth over the years, including recent milestones or achievements.
CarDekho has seen tremendous growth over the years. They are now the largest online auto portal in India, and they have helped millions of users buy cars.
Some of their recent milestones include being named the “Best Online Auto Portal” by the Times of India, and receiving a $50 million investment from Sequoia Capital.
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Its investors include HDFC Bank, Google Capital, Ratan Tata, Hillhouse Capital, Tybourne Capital, Sequoia Capital, and Times Internet.
What are some of the unique selling points of CarDekho that have helped it to stand out from the competition?
CarDekho has a few unique selling points that have helped it to stand out from the competition.
One of their most important USPs is their user-friendly website and mobile app, which makes it easy for users to research and buy cars.
Another selling point is their large selection of cars. They have a wide range of new and used cars, which gives users a lot of choice.
Finally, they offer great deals and discounts to users, which makes their platform more attractive.
These are just some of the reasons why CarDekho is the largest online auto portal in India. If you’re looking to buy a car, then they are definitely worth checking out.
If you’re in the market for a new or used car, CarDekho is definitely worth checking out. With a user-friendly website and mobile app, a wide selection of cars, and great deals and discounts, they are the largest online auto portal in India for a reason.
How does CarDekho plan to continue growing in the future, and what are its long-term goals for the business?
CarDekho plans to continue growing by expanding into new markets and offering new services. They are also looking to further improve their user experience, making it even easier for users to buy cars.
In the long term, CarDekho wants to become the go-to platform for all things related to cars. This includes not just buying and selling cars, but also providing financing, insurance, and other services.
If they can achieve this, then CarDekho will be a one-stop shop for all your car needs, making it even easier for users to buy cars.
CarDekho is a great example of a successful startup, and we can learn a lot from their story.
In a country as big as India, it takes a lot to become the market leader in any industry. But that is exactly what CarDekho has done in the online auto portal space.
Founded in 2008 by two entrepreneurs Amit Jain and Anurag Jain, CarDekho has become the go-to source for all things automotive in India.
In this startup story, we have talked about how CarDekho became the largest online auto portal in India and how they achieved this success and what strategies they used along the way and also talked some of their secrets to success!
So there you have it, the CarDekho Success Story. If you’re looking to start your own business, then take some inspiration from these entrepreneurs! They saw an opportunity and went for it, despite the challenges.
They also invested heavily in marketing and advertising, which helped them attract new customers.
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So if you have a great business idea, don’t be afraid to go for it! And if you’re looking to buy a car, then definitely check out CarDekho.com Thanks for reading!