How to Choose a Good Serum for Yourself – Complete Serum Guide


When it comes to skincare, we usually know the basics: cleansing, moisturizing and sun protection. Serums, on the other hand, are the secret to getting the most out of your routine.

Sometimes it feels like you need a cosmetology education to understand what different skin care products do.

Take serums, for example. How are they different from moisturizers? What are the major benefits of taking this extra step for your skin care routine?

You’ve probably seen and tried some of the many serums available on the market. There are moisturizing serums, brightening serums, anti-aging serums, and relaxing serums, just to name a few. Plus, some serums claim to do all of these things.

But are they really useful? And how do you choose the best serum for your skin type and skin problems?

What is a serum?

Serums are fine topical treatment products that contain concentrations of active ingredients such as acids, plant extracts, antioxidants, peptides, vitamins and more, depending on your skin type.

The idea behind a serum is that it contains more active molecules that can effectively penetrate the skin’s surface for maximum effect. Because of the high content of active ingredients, it also usually takes less time to achieve excellent visible results.

What are the benefits of serums?

● They soothe irritated and sensitive skin. Because of their gentle formulations, serums are generally recommended for people with acne-prone or oily skin.

● Serums have a lighter formulation than moisturizers. The serum’s lower viscosity allows it to be absorbed more easily by the skin. Therefore, a facial serum is a great first step in the layering process.

● It reduces the visibility of wrinkles, enlarged pores and fine lines. Some facial serums contain retinol, which can reduce the appearance of wrinkles and fine lines.

● It provides a lightweight feel to the skin. A face serum does not feel heavy or greasy on the skin because it is absorbed quickly.

How to apply a serum?

Depending on your skin condition and type, it takes an average of 7 weeks for the serum to show effective results. More likely, you will see immediate results in terms of hydration; your skin will be soft and healthy.

To get the most bang for your buck, you should apply the serum to your face and neck twice a day, morning and night, before applying your moisturizer.

Which serum should I use?

With iHerb coupon code, you’ll find dozens of serums. Some of these serums are designed to address specific skin issues, while others are designed to give your skin a healthy glow. We have summarized the types of serums as follows:

The Most Common Serums that are used

Moisturizing Serums

Moisturizing serums provide an extra layer of moisture underneath facial creams, oils and sunscreens. They do this by using humectants that retain water in the stratum corneum, the top layer of the skin.

The most common ingredients in moisturizing serums are glycerin, hyaluronic acid, snail mucilage and Aloe Vera. These serums are recommended and suitable for all skin types.

Antioxidant Serums

Antioxidant serums protect your skin from free radicals that cause skin aging. Free radicals are unstable compounds that destroy cells through a process called oxidation.

They are usually generated by air pollution and UV rays. Free radicals are neutralized by antioxidant substances that prevent them from causing damage.

Niacinamide, retinoids, ferulic acid, green tea, vitamin C, etc. are just a few examples of the main ingredients in antioxidant serums. These serums are generally suitable for all skin types, but for acne-prone skin, it is best to seek a second opinion.

Brightening Serums

Brightening serums are designed to increase skin radiance, even out skin tone and fade dark spots, acne residue and blemishes.

To this end, they contain ingredients that suppress melanin formation or limit melanin transmission, as well as chemical exfoliants that remove dead and pigmented cells. Brightening serums may also contain light-reflecting particles that give the skin an instant glow.

The main ingredients in brightening serums are kojic acid, hydroxy acids, vitamin C, tranexamic acid, niacinamide, etc. This serum is ideal for people with sallow and blotchy skin.

Resurfacing Serums

Resurfacing serums, also known as retexturizing serums, are exfoliating treatments that are applied directly to the skin.

They contain AHAs, BHAs or a combination of both that remove dead cell debris and smooth the skin’s surface. These serums are generally ideal for sensitive skin, as they are gentler than most acidic toners.

Resurfacing serums contain lactic acid, glycolic acid and salicylic acid. These serums are generally suitable for all skin types, but people with sensitive skin should stick to lactic acid.

Clarifying Serums

Clarifying or healing serums treat active breakouts and help prevent future breakouts by reducing excess oil.

The best serums contain BHAs that penetrate beneath the skin’s surface to cleanse pores and regulate oil production. They are often combined with other substances that reduce inflammation and redness.

Important ingredients in clarifying serums are zinc, salicylic acid, niacinamide and willow bark extract. The serum is suitable for clogged pores, oily skin and breakouts.

Soothing Serums

Soothing serums help calm sensitive skin, reduce redness and irritation, and strengthen the damaged skin surface to make it healthier.

This is helped by ingredients that reduce inflammation, increase the moisture content of the stratum corneum and close the pores between skin cells.

Soothing serums usually contain ceramides, propolis, centella asiatica extract and niacinamide. This serum is ideal for sensitive skin and helps fight redness and inflammation.

The Conclusion

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Now you know the benefits of a serum for your skincare routine and how it can improve the appearance of your skin! Now all you have to do is choose the right serum formula with the right ingredients to get the results you want!