How to Create Responsive Web Design for e-commerce

Create Responsive Web Design

People are used to making prophylactic purchases online rather than in stores in the post-pandemic era. Because of their lack of need for a physical location, e-commerce websites are growing in popularity.

Today, we will discuss constructing a responsive website for online shopping. Ensure your website is responsive because many people prefer to shop online using mobile devices.

This implies that regardless of the device consumers browse your e-commerce website; it needs to look and feel the same.

 After discussing the benefits of responsive websites, let us look at some of the best techniques to optimize your website.

Set the proper breakpoints

Setting the right breakpoints is crucial when building a responsive design. These are the areas where the content and design of the website change specifically for the optimum user experience.

On devices with a variety of screen sizes and resolutions, people explore the internet. The site’s software must consistently render it flawlessly.

Images and page content cannot be removed, disguised, or altered. Programmers employ responsive breakpoints, called CSS breakpoints, to make this happen.

Since the points are specified in the code, the content and design of the website react to them and automatically change their arrangement to fit the screen size and resolution.

Start with a flexible grid.

In the past, websites were built using pixel measurements. Nowadays, websites are created utilizing a fluid grid to accommodate devices with different screen widths.

It arranges webpage items such that they are in proportion to the size of the actual screen. This implies that pieces on a fluid grid can change their sizes and positions to accommodate any device.

A fluid grid is made up of columns. They are scaled rather than having fixed width and height measurements.

A fluid grid layout operates naturally once it has been incorporated into the website’s source code. For instance, the websites of Dribble and GitHub use fluid grids. They will not appear cluttered on smaller screen sizes as a result.

When users browse the site on a smaller screen, some items are automatically shrunk or even hidden, thanks to the usage of fluid grids.

This entails altering the layout from two columns to one and placing a hamburger icon in front of the menu and search bars.

Use responsive images

Responsive images load the appropriate picture depending on the device’s resolution, orientation, screen size, network connection, and page layout.

The browser should not stretch the image to fit the page layout, and downloading it shouldn’t consume too much time or bandwidth. The user experience is enhanced since graphics load quickly and appear clear to the eye.

Here are a few of the code’s important components:

  • Max-width enables the image size to be automatically changed by the display’s width.
  • The picture, source, and image tags produce images following a user’s device’s specs.
  • Srcset – this instructs web browsers which photos to display based on the screen size.
  • Loading= “lazy” means only fetching the element when it needs to be rendered.
  • Take advantage of touchscreens

Touchscreens are one aspect to take into account while creating a responsive website. These days, most mobile devices and even laptops have them. Developers must adjust the website for touchscreens to build a responsive web design in Nashville.

Let’s examine a drop-down menu found on a homepage as an illustration. The selection of menu items and minor components like buttons must be made simpler. Think about enlarging them to make them easier to tap on a touchscreen.

SoftCircles is one of the fastest-growing web design companies in Nashville. It concentrates on providing professional and personalized user experiences through its strategic and precise website design services, where imagination meets creativity and technology.

They have a team of certified developers, digital marketers, and innovators on staff with deep subject expertise, technology, and creative abilities.

They help organizations in various industry verticals beat their competitors by handcrafting solutions based on in-depth knowledge of business needs, user habits, and behaviors.

Use a ready-made responsive theme

You can always choose a prepackaged theme with responsiveness built in if you’re nearing a deadline and the developers and designers couldn’t come up with a solution in time.

Both paid and unpaid responsive themes and templates are available in website builders and CMSs. After selecting one, allow the designers to modify it so that the content is in line with your brand and the design aspects.

Test web responsiveness

One of the most overlooked aspects of creating a responsive website is testing it on real devices before making it public.

While developers can tweak the code, it is the actual functionality of the site that has to be verified. Once your website is built, test it on a responsive design checker like BrowserStack. T

his tool emulates several real devices to check how your site looks and whether it is responsive enough. 

Adaptive typography should be used

As was noted in the second stage, font sizes and other website elements were previously specified in pixels.

Although such techniques are acceptable for static websites, responsive websites need responsive typography. Your website’s text must conform to its breakpoints and follow the fluid grid.

  • Your content will be accessible on all devices in this way.
  • You can do this by altering the CSS3 specification and using rem units.
  • First, type the following line to reset the HTML font size:
  • Font-size:100%; in the HTML


For e-commerce websites, a responsive web design Nashville is essential. It validates a company and aids people in developing opinions. A responsive website has a favorable impact on sales, according to 62% of businesses.

Implement these steps to give your visitors an engaging experience now that you are aware of the advantages of responsive web design and how to construct.

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