In India, The Utility Vehicle Segment Remains The Main Focus: Kia


April 24, 2023: Kia Motors India, the Indian subsidiary of the South Korean automobile manufacturer Kia Motors, has announced that it will continue to focus on the utility vehicle segment in India.

Speaking at the launch of the new Kia Seltos SUV, Vice President and Head of Sales and Marketing at Kia Motors India, said that the utility vehicle segment remains the main focus for the company in India.

Vice President and Head of Sales and Marketing said that Kia’s aim is to establish itself as a major player in the Indian automobile market and that the company has made significant investments in the country to achieve this goal.

He added that the Indian market is very important for Kia, and the company is committed to bringing its best products to the Indian consumers.

The new Kia Seltos, which was launched in India in April 2023, is a compact SUV that has been designed specifically for the Indian market.

The vehicle is available in a range of trims and comes equipped with a host of features such as a 10.25-inch touchscreen infotainment system, wireless charging, ventilated front seats, and a Bose sound system.

The Kia Seltos has already received positive reviews from automotive experts and has been well-received by Indian consumers.

He also said that the launch of the new vehicle is a major milestone for Kia in India and that the company is confident that it will be a success in the Indian market.

Kia entered the Indian market in 2019 with the launch of the Kia Seltos and has since expanded its product portfolio in the country with the launch of the Kia Carnival MPV and the Kia Sonet compact SUV.

The company has also announced plans to launch several new models in India in the coming years, including an electric vehicle.

The utility vehicle segment is one of the fastest-growing segments in the Indian automobile market and is dominated by players such as Mahindra, Tata Motors, and Hyundai.

Kia’s focus on this segment is in line with its strategy to establish itself as a major player in the Indian market and capture a larger share of the Indian automobile market.

Are you an Entrepreneur or Startup?
Do you have a Success Story to Share?
SugerMint would like to share your success story.
We cover entrepreneur Stories, Startup News, Women entrepreneur stories, and Startup stories

Read more Automobile Stories at SugerMint. Follow us on Twitter, Instagram, Facebook, LinkedIn for latest automobile news and latest updates.