An interview with Karan Bhangay -Founder of Indulge Global, a leading concierge & luxury lifestyle service
In this exclusive interview, we sit down with Karan Bhangay, the visionary founder of Indulge Global, a premier concierge and luxury lifestyle service. With a passion for curating exceptional experiences, Karan shares his journey of building a brand that redefines luxury.
From personalized services to unmatched attention to detail, discover what drives the success of Indulge Global in today’s high-end market.
Can you share with us your journey and how you decided to start Indulge?
Karan Bhangay: I began my career in the media and customer service sectors, where I gained a deep understanding of consumer needs and the importance of exceptional service.
After COVID, I noticed a shift in consumer behavior, with people increasingly prioritizing convenience and personalized experiences.
Requests for high-end products and exclusive amenities started pouring in via WhatsApp, sparking the idea to launch Indulge.
By combining my insights and expertise, I saw an opportunity to create a platform that not only delivered luxury but redefined it through convenience and customization.
What inspired you to start the brand, particularly focusing on the luxury industry?
Karan Bhangay: After COVID, I noticed a shift in consumer behavior, with people increasingly willing to invest in high-end products and meaningful experiences. This created a growing demand for upscale concierge services.
I recognised an opportunity to offer a service that would give users effortless access to premium goods and exclusive experiences from around the world, all from the comfort of their homes.
That’s when I founded Indulge—to bridge this gap and redefine how luxury is experienced and delivered.
Could you describe Indulge’s unique selling proposition (USP) within your industry?
Karan Bhangay: Indulge is based on three pillars: personalization, convenience, and technology. We use technology to anticipate our clients’ wants and provide customized experiences, in contrast to typical luxury services.
Even the most unusual requirements can be precisely fulfilled thanks to our extensive network of luxury brands and service partners.
Our ability to blend exclusivity and accessibility makes premium goods and experiences more accessible without sacrificing privacy or quality, which is what makes us unique.
In what ways do you stay updated with the latest trends and developments in your industry to ensure the brand remains competitive?
Karan Bhangay: Staying ahead requires continuous attention to detail and a curious mindset. We closely monitor global luxury markets, attend industry events, and maintain strong relationships with our brand partners.
We also listen to our customers, as their changing preferences often signal emerging trends. Our focus on digital innovation ensures we’re leveraging the latest technologies to enhance our services and stay competitive.
Can you discuss any challenges you’ve faced in marketing and how you’ve overcome them?
Karan Bhangay: One of the biggest challenges was convincing people about the viability of a digital-first luxury service. Questions like “Why would someone purchase something worth 20-30L over the phone?” were common. To overcome this, we focused on building trust through impeccable service delivery and testimonials.
Additionally, our marketing emphasized the convenience and personalization we offer, which resonated with clients seeking unique, time-saving solutions.
How does your brand implement ethical practices?
Karan Bhangay: We cannot compromise on ethics. In all we do, we put transparency, privacy, and equality first. To guarantee alignment with our brand values, this involves performing comprehensive background checks on partners and clients.
To make sure our services support the premium ecosystem, we also work with companies that value ethical and sustainable business.
Future vision and expansion plans of the brand?
Karan Bhangay: Our vision is to become a globally recognized tech-driven concierge service. In the near future, we aim to expand our offerings across more international markets, enhance our technological capabilities, and deepen our partnerships with leading luxury brands. By continually innovating, we want Indulge to set new benchmarks in convenience and exclusivity.
What are your success tips for young and aspiring entrepreneurs?
Karan Bhangay: Success is built on perseverance, a thirst for knowledge, and an eagerness to grow. Commit to putting in the effort and be present regularly. It’s crucial to recognize the difference between mastering your craft and excelling in business—each demands unique abilities.
Engage with individuals who are passionate about their work; their enthusiasm is uplifting and motivating. Finally, allow your concepts the opportunity to develop over time, and always remain flexible as you evolve.
Karan Bhangay’s insights into luxury living reveal the meticulous care and innovation behind Indulge Global.
His dedication to offering unparalleled experiences continues to shape the concierge industry, making Indulge Global a trusted name in personalized luxury.
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