Maggie has started her Mother’s Day campaign with an ad film starring actress Mona Singh.
Maggi, the leading noodle brand, has announced the launch of its Mother’s Day campaign. The campaign will feature Mona Singh, one of India’s most popular actresses.
The campaign has been launched nationwide on popular digital platforms such as YouTube and Hotstar. It was conceived by creative agency McCann Erickson India Pvt. Ltd.
Mona Singh will be the face of Maggi’s latest marketing campaign, which is aimed at celebrating motherhood. The campaign will run from May 8th to May 14th.
Mona Singh is a mother of two and she says that she is excited to be a part of Maggi’s Mother’s Day campaign. “As a mother, I know how important it is for mothers to take a break and relax. Maggi’s new campaign is the perfect way to do that. It’s a great way to show our appreciation for all that mothers do for us,” she said.
Maggi’s Mother’s Day campaign will include a range of activities, including the launch of a new TV commercial, social media contests and the distribution of special edition Maggi packets.
The TV commercial will feature Mona Singh talking about the importance of mothers taking a break and relaxing. The commercial will air on popular television channels across India.
In the film, Mona Singh plays the role of mother of a son who is shown preparing for his exams late at night. The film shows how, despite being engaged in last-minute preparations, the teenager recognizes that his mom is under stress over his exams.
What’s next is a gesture by a teenager that brings a smile to his mom’s face. Mona Singh added, “The Mother’s Day campaign is an ode to mother’s support and love, and I am confident it will resonate with mothers across the country.”
The social media contest will give mothers a chance to share their stories about what they do to relax. The best story will win a Maggi hamper.
Maggi is also giving away special edition packets, which will be available in stores from May 8th. The packets will feature Singh’s image and a Mother’s Day message.
Maggi
Maggi is a leading noodle brand in India. It is part of the Nestle Group, which is a global food and beverage company. Maggi noodles are available in a variety of flavours and are enjoyed by people of all ages. For more information, please visit: www.maggi.com
About Nestlé India Limited
Nestlé India Limited is an Indian subsidiary of Nestlé, a Swiss multinational company. It has a presence across India with eight manufacturing facilities in Nanjangud (Karnataka), Choladi (Tamil Nadu), Moga (Punjab), Ponda and Bicholim (Goa), Samalkha (Haryana), Tahliwal (Himachal Pradesh), and Pantnagar (Uttarakhand).
The four branch offices at Delhi, Kolkata, Mumbai, and Chennai help facilitate sales and marketing activities. Nestlé India is headquartered in Gurgaon, Haryana. The company’s products include food, beverages, confectioneries, and chocolate.
So, if you are looking for a way to show your appreciation for your mother, then Maggi’s Mother’s Day campaign is the perfect way to do it. Visit your nearest store and pick up a packet of Maggi noodles today.
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