Interview: Tabby Bhatia, director at Brune & Bareskin

Tabby Bhatia

Interview with Tabby Bhatia, founder & the innovative mind behind the luxury brand Brune & Bareskin

In the realm of luxury fashion, there are few names as illustrious and innovative as Mr. Tabby Bhatia, the visionary founder behind the esteemed brand Brune & Bareskin. With an unparalleled flair for blending sophistication with contemporary style, Mr. Bhatia has revolutionized the way we perceive luxury footwear and accessories.

Catering to two distinct yet equally discerning lifestyles – the formal and the casual – Brune & Bareskin has carved a niche for itself as a purveyor of exquisite craftsmanship and timeless elegance. Today, we have the privilege of delving into the creative mind of Mr. Bhatia, gaining insights into his inspirations, challenges, and the journey that led to the extraordinary success of his iconic brand.

Can you share with us the inspiration behind founding Brune & Bareskin? What led you to create two distinct fashion lifestyle brands under one umbrella?

Tabby Bhatia: Brune & Bareskin was born out of a vision to offer discerning fashion enthusiasts two distinct lifestyle choices under one roof. The inspiration stemmed from observing the market’s need for luxury and casual wear options that exude quality and style.

Drawing inspiration from super luxury brands like Berluti and Phillip Plein, we embarked on a journey to merge this diverse aesthetics into one cohesive brand experience.

Maintaining the unique identity of Brune & Bareskin while operating under the same parent company is a meticulous balancing act. We achieve this by curating distinct collections, each tailored to resonate with its target audience.

Brune embodies the essence of formal luxury, catering to individuals who appreciate refined elegance, while Bareskin celebrates casual chic, appealing to those with a penchant for laid-back sophistication. Despite their differences, both brands share a commitment to quality, craftsmanship, and sustainability, ensuring a seamless brand experience for our diverse clientele.

Brune & Bareskin represent two distinct fashion aesthetics. How do you ensure that each brand maintains its unique identity while still being a part of the same parent company?

Tabby Bhatia: Genuine leather and Patina service is the common ground on both. One being subtle and formal looking and the other filled with loud Accesories and sharp finishes

What challenges did you face in establishing and growing two separate fashion brands simultaneously? How did you overcome these challenges?

Tabby Bhatia: Brune & Bareskin is one single brand under its parent company- Voganow, with two separate fashion aesthetics. Establishing and growing a brand with two separate fashion  aesthetics simultaneously presented its set of challenges.

From sourcing high-quality materials to establishing a robust supply chain to staying updated with latest trends in both casual as well as formal fashion, we encountered various obstacles along the way. However, by leveraging our decades-old expertise in the manufacturing industry and adopting an agile approach to problem-solving, we overcame these challenges with resilience.

Our commitment to innovation and customer-centricity guided us through the journey, allowing us to establish Brune & Bareskin as prominent players in the competitive fashion landscape.

Can you elaborate on the target demographics for Brune & Bareskin? How do you tailor your marketing strategies to appeal to each segment effectively?

Tabby Bhatia: The target demographics for Brune & Bareskin encompass a wide spectrum of fashion enthusiasts, ranging from individuals seeking timeless sophistication to those embracing contemporary casualness. To effectively appeal to each segment, we employ tailored marketing strategies that resonate with their preferences and lifestyle choices.

Whether through social media campaigns, influencer collaborations, or personalized shopping experiences, we strive to create meaningful connections with our diverse clientele, fostering brand loyalty and engagement.

In the competitive fashion industry, differentiation is crucial. What sets Brune & Bareskin apart from other brands, and how do you capitalize on these unique selling points?

Tabby Bhatia: What sets Brune & Bareskin apart from other brands is our unwavering commitment to luxury, craftsmanship, and premium quality. Our use of the patina color technique and bespoke services across all categories ensures exclusivity and customization, setting us apart in a crowded market.

Additionally, our dedication to ethical production practices and responsible sourcing resonates with environmentally conscious consumers, further reinforcing our unique selling points.

By capitalizing on these strengths, we continue to carve a niche for ourselves in the competitive fashion industry.

With the rise of e-commerce, how does Brune & Bareskin leverage digital platforms to reach and engage with customers effectively?

Tabby Bhatia: In an era dominated by e-commerce, Brune & Bareskin leverage digital platforms to reach and engage with customers effectively. Using today’s world of social media and digital ecommerce we offer OMNI channel service to make the best use of the is the service.

This allows customers to buy online and exchange offline vide versa . Using digital platform they can now experience name initAls placement and digital view before proceeding further using our online customisation apps at our website

What are your future plans for Brune & Bareskin? Are there any new initiatives or expansions on the horizon that you can share with us?

Tabby Bhatia: Yes we are also now expanding to more tier 1 and 2 cities . Covering all parts of the country and region. We are doing this more effectively now with our newly offered initiative of FRANCHISE MODEL.

Where we now accept stronger local partners and partner up for a much effective retail model in every language of this vast band beautiful country . With this we will be heading into global market with Australia and Canada as our this years goal

What advice would you give to aspiring entrepreneurs looking to enter the fashion industry

Tabby Bhatia: To aspiring entrepreneurs looking to enter the fashion industry, my advice would be to stay true to your vision, embrace innovation, and prioritize quality above all else. The fashion industry is constantly evolving, so it’s essential to stay agile and adapt to changing trends and consumer preferences.

Additionally, building strong relationships with suppliers, partners, and customers is crucial for long-term success. Lastly, never underestimate the power of perseverance and resilience—success rarely comes overnight, but with determination and hard work, anything is possible.

In conclusion, our conversation with Mr. Tabby Bhatia, the ingenious force behind Brune & Bareskin, has offered a captivating glimpse into the world of luxury fashion and entrepreneurial brilliance.

Through his unwavering dedication to quality, innovation, and the seamless fusion of formal and casual aesthetics, Mr. Bhatia has not only elevated the standards of luxury footwear and accessories but has also inspired a generation of designers and enthusiasts alike.

As Brune & Bareskin continues to leave an indelible mark on the industry, one thing remains abundantly clear – the legacy of Mr. Bhatia’s vision and creativity will endure as a beacon of inspiration for years to come.

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