eCommerce platforms for B2B business
With the cataclysmic pandemic came a wave of positive change as well. There is a significant increase in the number of millennials in the B2B arena, and buyer demands are scaling up at a phenomenal pace, encouraging the B2B eCommerce companies to speed up.
B2B eCommerce is constantly experiencing innovations and digitizing, marking a significant decline in the practices of cold calling, offline marketing, and paper-based manual transactions.
What is B2B eCommerce
Business-to-business electronic commerce, or the B2B eCommerce, refers to the sale of goods and services between businesses through online transactions.
Digital processing of the orders increases efficiency and effectiveness for wholesalers, manufacturers, distributors, and other B2B sellers.
B2B eCommerce opens up a broad customer base for the sellers. It streamlines the sale processes making business more effective and bringing enormous profits.
Best B2B eCommerce platforms
There is a wide variety of businesses that have adopted B2B eCommerce platforms. After reviewing the top B2B eCommerce platforms, we present before you the best of the best.
Shopify Plus
One of the world’s leading eCommerce platforms has more than 1million eCommerce websites. Shopify plus claims to be the only cost-effective enterprise platform built for change.
With Shopify Plus businesses can track data for every channel’s sale and analyze its relation to other omnichannel analytics.
One of the biggest reasons why Shopify comes out on top is because of how streamlined the process is when it comes to shopify migration.
Shopify Plus enables the merchants to manage B2B and B2C sales through a common platform. The platform inherits certain features that make it stand apart from the competitors, i.e., ERP and CRM integrations, over 100 payment providers, conversion optimization, and personalization capabilities.
Introduced to the world in 2014, the B2B eCommerce platform is available all around the globe, supporting international currencies and languages.
More than 7,000 B2B commerce brands are associated with Shopify Plus, such as Nestle, Pepsi, Bombas, and Leese.
Recently, Pinterest has launched an updated version of its Shopify app that enables the Shopify merchants to upload their product catalogs on Pinterest as shoppable pins.
This B2B platform’s value ranges from $2,000 to $40,000 per month, as per your revenue. After the merchant starts earning $800,000, the pricing changes from a subscription fee to a revenue-based fee of 0.23% of monthly revenue acquired.
BigCommerce
BigCommerce B2B eCommerce platform is prominent among sellers who desire to have an integration-friendly solution.
Through this eCommerce platform, merchants can form custom shipping rates for B2B buyers and sync data across their CRM, ERP, OMS, and various platforms.
Buyers can experience the one-click ease of Amazon that allows immediate reordering and quote generation tools.
The platform is available worldwide in 2019. More than 60,000 brands use BigCommerce for their B2C eCommerce websites including Avery Dennison, Toyota, and The Real Yellow Pages.
Oracle SuiteCommerce
SuiteCommerce is a part of the Oracle NetSuite family. It has been recognized by Forrester as a leading B2B eCommerce platform for mid-sized organizations.
SuiteCommerce is a platform offering a comprehensive suite of tools to ease out purchasing experience for B2B customers. Merchants here can handle both B2B and B2C from a common cloud-based eCommerce platform efficiently.
Marking its existence in the eCommerce world from 2015, the platform is popular most among US merchants.
However, SuiteCommerce is available all around the globe. The B2B eCommerce platform’s price starts at $2,500 per month. Around 3,000 brands are using SuiteCommerce including The Noerr Programs and Lovesac.
The implementation of new SuiteCommerce extensions allows integrations with Google Analytics, live chat software, Facebook Dynamic Advertisements, and Google Shopping.
WooCommerce B2B
WooCommerce B2B eCommerce platform acts as an official eCommerce plugin for websites that are based on WordPress.
This is an open-source eCommerce plugin that is structured for merchants irrespective of their sizes. The platform allows an extensive plugin library that the store owners could use to customize their online shops.
This B2B eCommerce platform has been prevalent worldwide since 2011. Overall it is free of cost, but charges may apply for additional plugins.
WooCommerce powers 26% of all eCommerce sites including clients such as Weber, Ghostbed, and AeroPress.
WooCommerce has eased out the installation of plugins recently. The B2B merchants can obtain all the functionality they require in one plugin instead of installing separate ones.
The B2B WooCommerce plugins include features such as the ability to hide prices from non-members, offer discounts by customer group, and exclude taxes.
Pepperi
This B2B eCommerce platform was designed to provide easy accessibility and management on desktop computers as well as an eCommerce mobile app.
Pepperi is user-friendly for B2B customers which becomes the highlighting characteristic of the platform.
The buyers can shop from your website or even from a mobile app through a storefront customized for their client profile.
Pepperi also allows the integration of third-party vendors for shipping, billing, email marketing, and much more.
The B2B eCommerce platform is from 2012 available for people all around the world. Its price starts at $500 monthly.
With above 1,000 customers, Pepperi has Kimberly-Clark, Sodastream, Dermalogica, and Hallmark as its customers.
Pepperi has achieved various awards for its B2B eCommerce solutions. It has also been selected for the 2020 Gartner Digital Commerce Vendor Guide.
Conclusion
A B2B E-commerce platform is extraordinary and contemporary when it comes to evaluating your company’s performance.
Your B2B business should be built on a robust eCommerce platform to reap deep-rooted rewards. As a result of this article, you now have an understanding of the top five B2B eCommerce platforms, their features, and the most important considerations to keep in mind while making a decision.
B2B eCommerce has a great future ahead of it. B2B organizations will never return to the old business model as they’ve made the switch to digitalization.
We hope you’ll be able to outpace your competition in the digital transformation race. However, it has a long storyline.
Are you an
Entrepreneur or Startup? Do you have a Success Story to Share? SugerMint would like to share your success story. We cover entrepreneur Stories, Startup News, Women entrepreneur stories, and Startup stories
|
Read more business articles from our guest authors at SugerMint. Follow us on Twitter, Instagram, Facebook, LinkedIn