Founded by Shruti Agarwal (Founder, XportCircle) and Jitin Masand (Founder, OKIE Global), XportHub aims to democratize global market access for next-gen Indian consumer brands
India: June 30, 2025 — In a landmark initiative poised to reshape the narrative of Indian exports, Shruti Agarwal, Founder, XportCircle and Jitin Masand, Founder, OKIE Global announce the launch of XportHu, a visionary platform dedicated to amplifying Indian consumer brands on the world stage, beginning with high-impact markets like the UAE and Saudi Arabia.
Built by Industry Leaders, Driven by a National Vision
XportHub is more than a business venture, it is a mission to make India truly global.
Backed by decades of combined experience across exports, retail, international trade, and startup ecosystems, Shruti and Jitin are not just enabling exports, they are redefining what global success looks like for Indian brands.
“We believe India’s new-age D2C brands deserve the world. They are innovative, purposeful, and globally competitive. What they lack is access, not ambition,” says Shruti Agarwal. “XportHub bridges that gap with knowledge, infrastructure, and real opportunity,” adds Jitin Masand.
Unlocking Global Markets, One Brand at a Time
Rooted in Dubai with a strategic presence in the UAE and Saudi Arabia, XportHub will act as a permanent, curated platform where Indian brands can showcase, learn, and thrive. The hub connects emerging Indian categories food & beverage, fashion, wellness, home, and lifestyle directly to buyers, retailers, and distributors across the Gulf region.
But this is not just about product placement. It’s about:
- Building export-readiness from Day 1
- Educating founders on international compliance, pricing, packaging, and consumer insight
- Embedding Indian brands into real-world global retail and digital ecosystems
Empowering India’s Export Future
The Gulf markets with their youthful demographics, evolving tastes, and openness to innovation offer a unique launchpad for India’s next wave of consumer brands.
“We are witnessing a global shift, consumers are curious about India like never before,” Shruti believes. “XportHub ensures that what the world sees from India is authentic, premium, and ready for scale.”
Jitin adds, “This is about more than access, it’s about building a pipeline of globally admired Indian brands, backed by experience, mentorship, and trust.”
From Initiative to Movement
XportHub is positioned to become a launchpad, learning lab, and living showroom — but above all, it is a movement. A movement to:
- Democratize cross-border trade for Indian founders
- De-risk exports for growing brands
- Elevate Brand India on the global consumer map
About the Founders
Shruti Agarwal is the founder of XportCircle, a leading export ecosystem catalyst working to accelerate India’s global trade through strategy, compliance, and matchmaking.
Jitin Masand is the founder of OKIE Global, an established multi-vertical platform operating across the UAE and KSA, providing Indian brands with integrated access to retail, digital commerce, and distribution networks.
Together, Shruti and Jitin represent the new leadership powering India’s global commerce story — with deep roots in industry and a bold eye on the future.
Disclaimer:- This story has not been edited by SugerMint staff and provided by the agency. SugerMint will not be responsible in any way for the content of this story.
| Are you an
Entrepreneur or Startup? Do you have a Success Story to Share? SugerMint would like to share your success story. We cover entrepreneur Stories, Startup News, Women entrepreneur stories, and Startup stories
|
Read more Press Releases at SugerMint. Follow us on Twitter, Instagram, Facebook, LinkedIn