Redefining Healthcare Finance: An Interview with Yogesh Majithiya, Co-Founder & CFO of Healthfinit

An interview with Yogesh Majithiya, Co-Founder & CFO of Healthfinit, a pioneering healthcare fintech company

In this insightful interview, Yogesh Majithiya, Co-Founder & CFO of Healthfinit, shares his vision for revolutionizing healthcare finance.

Healthfinit, a pioneering healthcare fintech company, is bridging the gap between healthcare services and financial solutions. Yogesh discusses the company’s mission, innovative products, and how they’re reshaping the future of healthcare access in India.

Mr. Yogesh, can you start by sharing a bit about your journey and what inspired you to co-found Healthfinit?

Yogesh Majithiya: I completed my MBA from Nirma University in 2008 and come from a family business background, being a second-generation entrepreneur.

Over the past 20 years, I’ve gained extensive experience managing diverse businesses, including running an NBFC, importing and processing metal scrap, pharmaceuticals marketing, insurance sales, and operating loan and credit card DSAs.

This breadth of experience has given me valuable insights into various industries and business operations.

What inspired me to start Healthfinit: While managing a pharmaceutical company and being closely connected to the medical field—thanks to my wife, who is a doctor—I developed a deep understanding of the challenges hospitals and doctors face.

Additionally, my experience running an NBFC gave me a solid grasp of loan products for patients and hospitals.

I realized that traditional financial products often fall short of addressing the unique needs of the healthcare sector. For instance, while consumers can easily access loans or EMIs for products like mobile phones at the point of sale, there is no comparable facility for healthcare expenses.

This glaring gap presented a significant opportunity to design tailored financial solutions for both patients and healthcare providers.

With my co-founder’s extensive experience in healthcare sales and service, combined with the technical expertise of our CTO co-founder, we saw a clear path to scale and innovate in this space.

That’s how Healthfinit was born—out of a shared vision to bridge the gap and create meaningful, customized healthcare financing solutions.

Could you elaborate on how Healthfinit’s solutions help make healthcare more accessible and affordable for both healthcare providers and patients?

Yogesh Majithiya: At Healthfinit, our mission is to establish the largest network of hospitals across Tier 2 to Tier 5 cities, serving as a cornerstone of accessible and efficient healthcare.

We empower all stakeholders in the healthcare ecosystem—hospitals, vendors, and patients of all age groups—by acting as a reliable financial enabler.

For Patients:

We prioritize patient affordability by conducting thorough assessments of their financial background before offering financing.

This ensures that repayment plans are manageable and do not overburden patients, allowing them to access the care they need without financial strain.

For Hospitals:

We address key financial pain points for healthcare providers. Our solutions eliminate the risks of loan defaults and rejected insurance claims, giving hospitals financial peace of mind.

Additionally, we ensure immediate payment upon patient discharge, which streamlines cash flow and reduces administrative burdens.

This dual approach creates a sustainable ecosystem where patients can focus on recovery, and hospitals can operate smoothly and efficiently, making healthcare more accessible and affordable for all.

Healthfinit’s solutions are changing the landscape of medical accessibility, particularly for underserved patients. Can you walk us through some of the ways your company is addressing the needs of underserved communities?

Yogesh Majithiya: Access to medical facilities often depends on affordability. To make healthcare products and services affordable, they need to come with flexible payment options.

Just as loans or EMIs make purchasing a car accessible for many, offering similar financial solutions for healthcare can help patients access necessary treatments.

At Healthfinit, we provide easy, customized payment options, including loans and EMIs, designed to suit patients’ needs.

What sets us apart is that we make these options available directly at the point of sale (POS)—right at the hospital—so patients don’t have to go elsewhere for financial assistance.

Our process is also incredibly fast. We handle approvals and disbursements within minutes or hours, with payments made directly to the hospital.

This ensures that patients can focus on receiving treatment and walk out without worrying about immediate payment.

Additionally, we assist patients in processing their insurance claims, offering comprehensive financial support. Importantly, all these services are provided at no cost to the patient, ensuring a seamless and stress-free healthcare experience.

What specific financial pain points in healthcare are most pressing right now, and how do fintech solutions like Healthfinit’s help address these issues in a way that traditional methods cannot?

Yogesh Majithiya: HealthFinit addresses key challenges in healthcare financing, including limited access to affordable funds for hospitals in Tier 2-5 cities, delayed payments across stakeholders, and high out-of-pocket expenses for patients.

It bridges gaps by offering tailored financial solutions, patient-friendly EMI options, and fostering insurance penetration in underserved regions.

HealthFinit also tackles operational inefficiencies by providing financial tools to enhance billing, inventory, and cash flow management.

By promoting transparency, mitigating financial risks for hospitals, and ensuring timely settlements for vendors, HealthFinit creates a sustainable ecosystem, empowering hospitals, vendors, and patients to access quality healthcare while fostering trust and financial stability.

In your view, what’s next for the healthcare fintech space? What emerging trends do you think will have the most significant impact on the industry in the coming years?

Yogesh Majithiya: The emerging trend is the rise of customer-focused, tailor-made financial products. These solutions are designed to provide a seamless, frictionless experience for patients, enabling them to access healthcare services with ease.

At the same time, these products address the working capital challenges faced by hospitals by offering customized financial solutions.

This dual approach benefits both patients and healthcare providers, creating a more efficient and accessible ecosystem for healthcare financing.

As someone who has been a part of shaping a company at the crossroads of healthcare and fintech, what advice would you give to other entrepreneurs looking to innovate in the healthcare space?

Just a few tips for professionals entering healthcare fintech: focus on the sector’s unique financial and operational challenges, and design affordable, patient-centered solutions to improve care access.

Leverage technology to simplify processes, while maintaining compliance with healthcare regulations for trust and longevity. Planning effective risk management is essential, considering high-cost treatments and frequent reimbursement delays.

Yogesh Majithiya’s leadership at Healthfinit is transforming how healthcare and finance intersect. By providing accessible, efficient financial solutions, Healthfinit is playing a pivotal role in democratizing healthcare, making it more affordable and accessible for all. With a customer-first approach, Yogesh’s vision continues to inspire change in the industry.

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